DAWN GROUP OF COMPANIES PAKISTAN

1-DAWN MEDIA GROUP

The founder of Pakistan, Quaid-e-Azam Muhammad Ali Jinnah was also the founder of Dawn and he launched the Dawn newspaper in the 1940s making it the oldest English language newspaper in Pakistan.

In July 2007, the group launched a new TV channel, Dawn News. It was Pakistan’s first English language news channel but in May 2010, Dawn News converted into an Urdu news channel, because of the target market’s preference.

Dawn News transmission is watched in all urban and many rural areas of Pakistan. Dawn News is in agreement with several satellite TV channels, such as BBC World, Sky News, ABC News and Al-Jazeera and can be watched in the US, Europe, Middle East and Africa.

2-DAWN BREAD

A family-owned company, Dawn understands the importance of nutrition and taste, and is committed to providing the highest quality bread products to Pakistan.

Dawn set out on the road to create awareness of and demand for bread products with its first plant commissioned in Karachi in October 1981. It wasn’t long before the name became synonymous with delicious nutrition, and a second plant was commissioned in Islamabad in 1985.

Dawn has simply gone from strength to strength ever since: it managed to capture 35 per cent of the consolidated market share of all bread products in Pakistan within a decade of inception, and today, consumers can access Dawn’s superior products from the southern tip of Pakistan to Peshawar in the north.

3-Dawn Frozen Food's

Since its inception in 2008, Dawn Frozen Foods has carved a niche for itself as a standout in public perception - and it is reflected in its significant and ever-growing market share.

In quality and freshness, Dawn Frozen Foods mirrors its parent company, the top-notch Dawn Bread. A remarkable aspect of Dawn Frozen Foods, which is also a proof of universal public acclaim here and abroad, is its ever-expanding product range.

Having started with Frozen Dough Products, Dawn Frozen Foods now offers a wholesome range in a combination of native and international cuisine in ready-to-cook and ready-to-eat chicken, beef, fish, vegetable and wheat products.  

Dawn Frozen Foods are meant to satisfy taste buds of everyone - from ordinary folk looking for a quick but tasty and nutritious fix to a discerning, hard-to-please gourmand.

Moreover, Dawn Frozen Foods products are 100% natural - with no preservatives.